4 Tips for Selecting Company Workwear


Outfitting your employees in a professional and respectable uniform can vastly improve the perception of your business. You always want to make the best impression on your customers and keep them coming back for more. The presentation can go a long way in this matter. You want customers associating your brand with professionality and work that meets or exceeds expectations.

Custom branded workwear can go a long way in helping you achieve this, and here are a few things to consider when selecting such apparel for your brand.

Get a perfect fit

Everyone looks better in clothes that fit them well and are suited to their body type. While it may be easier to buy generic sizes in bulk, it's best to take time and get measurements for each employee. This will get them apparel that is best suited for them and make them look much more professional and reputable. You want your employees interacting with clients and customers looking their best, not wearing clothing that is too small or too large, and making them look like a slouch. Take time to also record and store each employee's measurements to make any future apparel orders much easier.

Invest in the details

Having quality workwear for your business also means you will need to take the time to design uniforms that are reflective of your company's values and brand. This might mean getting branded apparel that's functional for employees. Perhaps it's an embroidered design that communicates high-quality work and professionalism for your company. You'll want your employees and the branding they are wearing to stand out, and investing in the details goes very far.

Maintain brand consistency

Consistent logos, branding, and color schemes are massively important for communicating your company's values and boosting brand recognition. When a customer sees the logo, branding, or colors that your employee is wearing, you'll want them to associate that with high-quality work. If a customer sees a team of employees each wearing a different colored piece of clothing, they will still definitely stand out - but not in a good way. Instead, when someone sees a team of employees wearing apparel with consistent branding and colors, they will instantly realize that this business is reputable and well-run.

Tailor around your employee's needs

Perhaps most importantly, make sure you create apparel that is centered around your employee's needs and purpose. Maybe you are in the trade industry and your employees work outside in the cold. Having functional and warm workwear will keep them safe and comfortable. Do your employees travel to conferences and conventions? A polo with your logo embroidered on it could be a great way to have your employees stand out at these events. When the apparel your employees are wearing is comfortable and suited for the job at hand, they can simply focus on the work.

If you are looking for custom branded apparel, then we can provide a handful of options.

We are 101 Custom Prints, a custom apparel company that offers the best in customization printing for your business. We offer services such as screen printing, embroidery, custom decals, graphic design, and more. We want to help you achieve your business objectives with branding or employee apparel. Our shop is one of a kind and allows individuals and businesses limitless designing options for an affordable price.

Talk to us today about how we can help grow your brand/company by printing custom apparel! You can get started at 101CustomPrints.com.